When brands choose to hire a professional voiceover artist, they are investing in someone who has extensive experience recording at all hours of the day. Most importantly, they have the knowledge and equipment to deliver high-quality recordings without wasting time and money.
Many professional voice actors have their own recording studios with microphones and other audio hardware. They also have the technical skills needed to record, edit, and master their recordings on a computer program or in an online VO platform. As a result, they can complete the entire process from start to finish.
In addition to their audio capabilities, voice over artists have other soft skills that help them excel in the industry. For example, they need to be versatile and flexible enough to perform a variety of vocal modulations, from an announcer to a character. This flexibility helps them stay relevant and connect with their audience emotionally.
The most successful freelance voice over artists have a strong network of agencies, clients, and sources of repeat work. This can mean partnering with an agent, creating a website to share samples of their work, and networking at industry events.
Additionally, voice over artists often have the ability to work from home or other remote locations and set their own schedules. This can be a huge perk for many professionals who want to balance their family life with their career in the voiceover industry. They may also spend their free time continuing voice lessons or learning new professional skills.